Every client, since the beginning of time, has a long-term vision and short-term goals (if you’re just starting out and you don’t, we’ll help you identify them). Call it strategy vs. tactics. Call it sales over night, brands over time. Whatever you call it, we are prepared, at every meeting, with every presentation, to address both. Unless your product or service needs retooling, testing, or re-innovating (in which case, see 4).
Our team has created huge global campaigns and nimble regional one-offs. We’ve been the category creators and the media takeovers and the PR provocateurs. We’ve worked gratis for non-profits, and we’ve been paid exactly what we’re worth by everyone else. But no matter what we’re doing, at any scale in any market, we’re bringing value. We’re giving you more than you expected. W e’re delivering not what you asked for, but what we believe you might need.
There are no juniors. There is no B-team. You won’t meet interns still learning the ropes. You will meet the sharpest people you’ve ever encountered, at any age or in any field. Let someone else hire the untested and throw them in the deep end. That’s not our business model. We only hire smart, well-rounded professionals who have proven their worth to our clients time and time again. And that’s who works on your business, always.
We believe in relationships, in conversations, in back and forth. We don’t mince words in our ads or in our meetings. We believe in telling the truth even when it’s an uneasy one. We are empathetic, kind and flexible, but we’re not in the business of bullshitting. If that’s what you’re looking for, throw a stone and you’ll find it. And we’ll wish you luck.
